This week, on the Fitness + Technology podcast, host Bryan O’Rourke welcomes Monique Nadeau to the show. Monique is the founder of EatLove, a San Francisco based digital health company specializing in personalized nutrition. Prior, Monique was an investment banker, the youngest Managing Director globally at Dresdner Kleinwort Wasserstein and did political work including advising on presidential campaigns and for other national leaders, developing moderate, results driven economic policies. Today, Monique joins Bryan in a conversation on EatLove and the intriguing technology behind it for personalizing nutrition.
To learn more about IHRSA 2022 in Miami, visit the registration page here:
https://hub.ihrsa.org/ihrsa-2022-request
One Powerful Quote:
23:56: “I see the continuation of several of these trends only magnified where personalization is table-stakes.”
4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:
3:33: Bryan opens the show by asking Monique why she started EatLove.
5:26: Monique describes the uniqueness of the EatLove platform.
7:30: Bryan asks Monique to tell the story behind the algorithms of EatLove.
12:04: Bryan inquires with Monique about her challenges in building her concept of EatLove.
15:37: Bryan and Monique talk about fitness partners and how brands can coalesce their business solutions to create more value.
21:02: Monique shares her experiences about her clients.
23:55: Monique expresses her thoughts on sustainability and where the future of nutrition is going.
28:00: Bryan wraps up the show by asking Monique to impart her final pearls of wisdom to the listeners.
Bullet List of Resources:
https://www.linkedin.com/in/moniquenadeau/
https://www.eatlove.is
Guest Contact Information:
https://www.linkedin.com/in/moniquenadeau/
https://www.linkedin.com/in/bryankorourke/
http://www.fittechcouncil.org/
https://www.youtube.com/user/bko61163
This week, on the Fitness + Technology podcast, host Bryan O’Rourke welcomes Allison Rand to the podcast. Allison is a digital marketing and content executive who has worked with a variety of brands on creative campaign development, content creation and distribution, social media, product development, and design. She is currently the VP of Marketing for YouFit Gyms, and today, Bryan discusses with her the principles of marketing and understanding its practicality in today’s business world.
To learn more about IHRSA 2022 in Miami, visit the registration page here:
https://hub.ihrsa.org/ihrsa-2022-request
One Powerful Quote:
6:53: “Everything’s changed, but nothing’s changed because, while the mediums have become more sophisticated and the content is allowed to be more sort of casual, we still yearn for community at home and in club. The way we create and the way we publish has completely evolved, but we’re still all looking for the exact same thing.”
4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:
3:53: Bryan opens the show by introducing Allison’s background into marketing.
6:31: Bryan asks Allison her perspective on content and the digitization of content.
7:44: Bryan and Allison talk about trust in community and the tools for influencer marketing.
10:42: Bryan and Allison talk about having the right partners and right attitude to avoid big mistakes and false assumptions.
12:52: Bryan and Allison discuss marketing as an integral part of business.
17:43: Bryan inquires with Allison about how operators should manage member’s data.
21:53: Allison shares her advice to listeners on what they should think about with third party vendors and data.
23:32: Allison shares her thoughts on content and content production for clubs and brands.
32:48: Bryan and Allison talk about attending IHRSA 2022.
34:42: Bryan wraps up the show by asking Allison to impart her final pearls of wisdom to the listeners.
Bullet List of Resources:
https://www.linkedin.com/in/allisonrand/
https://www.youfit.com
Guest Contact Information:
https://www.facebook.com/allison.rand
https://www.linkedin.com/in/allisonrand/
https://www.linkedin.com/in/bryankorourke/
http://www.fittechcouncil.org/
https://www.youtube.com/user/bko61163
This week, on the Fitness + Technology podcast, host Bryan O’Rourke announces the Innovation Award Winners for Most Innovating Fitness Pro, Fitness Facility, and Fitness Supplier! Bryan is joined by the Accenture Team who selected the winners as they discuss each unique candidate and how they demonstrated using new, innovative technology solutions to serve others in unique and better ways. Accenture is a global professional services company with leading capabilities in digital, cloud, and security. Accenture offers strategy and consulting, interactive, technology, and operations services and delivers on the promise of technology and human ingenuity. We sincerely thank the Accenture team in helping us in our selection process and award presentations. To learn more about IHRSA 2022 in Miami, visit the registration page here:
https://hub.ihrsa.org/ihrsa-2022-request
One Powerful Quote:
8:11: “The purpose of this is to help people think about innovation and be motivated by the stories around these successes that are really roadmaps. They are great examples of what everyone should be thinking of the future.”
4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:
2:17: Bryan opens the show by explaining the award presentations and introducing the Accenture team.
5:04: The Accenture Team explains their selection process as an unbiased party for selecting the winners.
7:53: Bryan encourages listeners to participate in next year’s innovation awards and why they should.
8:37: Bryan and the Accenture team announce Basic-Fit as the Fitness Facility Award Winner and share their comments. They give special recognition to GoFit as an honorable mention.
13:30: Bryan and the Accenture team announce MultiBall as the Fitness Supplier Award Winner and share their comments. They give special recognition to CIPIO.ai as an honorable mention.
19:58: Bryan and the Accenture team announce Sara Kooperman as the Fitness Professional Award Winner and share their comments. They give special recognition to Edward Navan as an honorable mention.
26:20: Bryan wraps up the show by thanking the Accenture team and recapping the winners.
Bullet List of Resources:
http://www.fittechcouncil.org/fitc-innovation-award-2021
https://www.accenture.com/us-en
https://www.basic-fit.com
https://www.gofit-gym.com.my/en/
https://www.evolutionwellness.com
https://multi-ball.com
https://cipio.ai
https://sarakooperman.com
https://www.linkedin.com/in/edward-navan-2171bb3b/#experience
https://regymenfitness.com/
Guest Contact Information:
https://www.linkedin.com/in/bryankorourke/
http://www.fittechcouncil.org/
https://www.youtube.com/user/bko61163