On episode 67 we visit with the SVP of Partner Relations at ABC Financial and FIT-C Board Member, Kelly Card.
What is the gap or opportunity of terms like data? Kelly shares her views on data and how data is coming into the fitness industry. It has operators frozen in fear so what can we do to work together to utilize these tools and create tangible business results?
Operators are getting an incredible opportunity to utilize data for the first time to create a new and exciting experience for their customers. Listen in as Kelly explains how we use this data to create actions.
There are challenges that come with opportunity. Technology solutions and integration can be tough but if it's cohesive for the member, can create a phenomenal experience.
Data and the new era of designing an experience for the member bring light to the process. Kelly shares her insights on how these can be applied to your own operations and cater to your own brand.
Human Capital (the skills, knowledge, and experience possessed by an individual or population, viewed in terms of their value or cost to an organization) was the topic of this year's EuropeActive event and the perfect relation to Jessie's professional experiences.
Jessie, a consultant within the fitness industry, highlights the benefits in attending EuropeActive, a non-for-profit organization representing the whole of the European health and fitness sector in Brussels. The European health & fitness sector serves over 60 million consumers, generates 26.6 billion Euro in revenues, employs 650,000 people, and consists of 59,055 facilities. An experience to connect, learn and network with some of the most influential leaders in the fitness industry.
FIBO, the leading international trade show for fitness, wellness and health is an expo for sports, nutrition and healthy lifestyle. The event deals with over thousands of dealers, manufacturers, distributors and buyers.
Al, COO of VertiMax, provides some information on the VertiMax product and education and takes time to express the importance of having a presence within your international markets. Along with being part of the new innovations from around the world at FIBO.
For episode 65 we invite Dave Tillman to join the podcast and discuss service automation and how Service Channel's new partnership with Ecofit can explore a whole new level of customer support.
What's going to separate the guru genius brands from others, execution engines. Collection of data, enterprise platforms, automation (AI) and human capital will be key differentiators.
Listen in as David shares the experiences that other industries have implemented and how it has created efficient operations and reduce costs for their businesses. Along with IOT providing data for owners to better manage their customer experience.