This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes friend and long-time supporter, Chris Stevenson. Chris has lead key roles in the space such as serving as an IHRSA Board Member, owner of Stevenson Fitness, and as the founder of Stevenson Consulting. As an international speaker and strategic business advisor, Chris is considered one of the leading thinkers in all aspects of the health club industry. Listeners will enjoy Chris’s view on the future as he and Bryan discuss the value of automation, the relevance in adopting technology, and keeping the human experience core to any operation.
One Powerful Quote:
16:23: “If at each point, each touch point in the customer journey, you’re able to create an awesome human element and a seamless technology element, you’re going to be successful. You’re going to make people happy.”
4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:
3:32: Chris shares his thoughts on the latest adoption trends in the health club space and the value of automation. He says these insights can be impactful for both physical and digital aspects in order to focus on delivering frictionless experiences for customers.
8:40: Bryan asks Chris his opinion on the challenges in finding what is relevant in adopting technology. Chris agrees that this is the single biggest problem facing adopters, and the answer will be to integrate all of the applications into one solution.
12:23: Chris and Bryan discuss the human experience as the most important fundamental in any operation. Chris advises implementing technology in simple adoptions and to commit to its full usage. Bryan and Chris both agree that this integration will benefit both consumers and businesses.
21:24: Chris expresses his thoughts on the bifurcation of the industry. He suggest owners need to be aware of their position in the market and adjust accordingly based on their innovations, pricing, and customer expectations.
Bullet List of Resources:
Guest Contact Information: